PENGARUH BRAND IMAGE, ELECTRONIC WORD OF MOUTH DAN E-SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN DI MARKETPLACE LAZADA (Survey pada pengguna Marketplace Lazada di Kota Bandung)

Narada Subastiar, Rendi (2022) PENGARUH BRAND IMAGE, ELECTRONIC WORD OF MOUTH DAN E-SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN DI MARKETPLACE LAZADA (Survey pada pengguna Marketplace Lazada di Kota Bandung). Diploma thesis, Universitas INABA.

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